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Press Releases

Melissa Data Highlights Breadth of Data Quality Capabilities at Oracle OpenWorld

Booth Demos Focus on International Capabilities of Melissa Data Global Address Verification and Geocoding Tools Necessary for Today’s Global Business Practices



Melissa Data, a leading provider of contact data quality and integration solutions, is exhibiting at Oracle OpenWorld 2013, where the company will be highlighting its integrated data quality tools for Oracle – a significant advance for database administrators (DBAs) building data quality rules in procedural language SQL (PL/SQL).


With Melissa Data’s natively-connected data quality tools, Oracle DBAs have access to a variety of data quality operations such as address cleansing, email verification, record matching and de-duping, and geocoding data. These capabilities also include international cleansing tools, allowing the scrubbing of address data from 240 countries around the world, ensuring accurate location and delivery coordinates for today’s global business. This global data cleansing ability, combined with native implementation, is essential to fast and effective Oracle implementation. Users can choose from enterprise platforms or cost-effective API toolkits to meet specific performance and budget requirements.


Built in direct response to the needs of database administrators, Melissa Data’s Oracle integration reduces costs and eliminates complexity for common, yet sophisticated data quality operations. Database administrators can access these data quality tools in an already familiar programming language, without the need for integration processes that place costly demands on precious technical resources.


Sunday, Sept. 22nd through Thursday, Sept. 26th
Exhibition hours vary; see complete agenda here.


Oracle OpenWorld – Booth # 3642 Moscone West
Moscone Center, San Francisco