Name Verification & Gender Determination

Global Name Parsing and Genderising

Global Name is able to parse, genderise, and standardise personal names. Recognising over 6,000,000 last names and 4,000,000 first names across countries and languages helps to determine how a name should be parsed.

Global Name can differentiate name formats from different countries and languages - using an Input 'Country' property if available.
Parse full names into first, middle and last names, as well as prefixes like “Dr., Herr and Monsieur" and suffixes like “Jr., Ph.D., and Segundo".
Handle name strings that include two names, such as “Mr. John and Mrs. Mary L. Jones” or "Herr Nicolas Eisenmenger & Doktor Petra Reichwein"
Flag vulgar and obvious fake names, such as “Bugs Bunny.”
Standardise names with extended and UTF-8 characters like "ΧΑΛΑΠΑΣ ΑΝΤΩΝΙΟΣ" to "Χαλαπασ Αντωνιοσ"
Assign gender based on the first name

How Name Verification Works

1 Input

Verifies the name at point of entry so bad data never enters your system.

2 Parse

Names are parsed into five components and name formats are parsed into a single, standard format.

3 Correct

Misspellings are corrected and fake or vulgar names are flagged.

Inputted Name

dr john wayne brown

Parse

First Name: John Middle Name: Wayne Last Name: Brown Suffix: Phd Gender: M

Dr. Jonh Wayne Brown phd

Dr. John Wayne Brown, Ph.D.

Genderize:

(M)

Salutation Generator:

Dear Dr. Brown,

Output

Prefix: Dr.
First Name: John
Middle Name: Wayne
Last Name: Brown
Suffix: PhD

4 Genderise

A gender code is added to each parsed name.

5 Salutation Generator

Custom salutations are created based on the format you want to use.

6 Output

A clean, standardised contact record for your database.

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Name Parsing

Global Name API takes full names and breaks them out into five components: Prefix, First Name, Middle Name, Surname, and Suffix. Then a gender code is applied. Multiple name formats will be parsed into a single standard format.

Gender Determination

Adds a gender code to each parsed name as F, M, or N. "James" returns "M" for male, "Cheryl" returns "F" for female, and "Chris" or "Terry" which may be male or female-returns "N" for neutral.

Business Name Detection

Detects and flags company name in the input.
Global Name will also standardise company inputs for known company identifiers and special cased companies.

Name Verification - Business Name Parsing & Correct Casing

Scam Words

Flags vulgar words, fake names, and associated company words to help you screen out possible hoaxes and pranks such as Bugs Bunny as a first and last name.

Salutation Generator

Once you’ve parsed your names, identified gender, and removed non-name or bogus records, Global Name can create the desired custom salutations based on the format you want to use, including Formal, Informal, Default Slug, etc. Adding personlised salutations to your direct marketing efforts can boost response rates.

Name Verification - Country Input Feature - United Kingdom

New Country Input Feature

Global Name now allows users to specify a country name for more appropriate parsing of international names for a recognised country, culture and language. For example, if the United States is specified, the name “Andres MiddleName Hernandez” would identify and parse “Hernandez” as a last name. However, if Spain is the configured culture, then “MiddleName Hernandez” would be identified as the last name – a more relevant parsing for Spanish culture.

Achieve Complete Contact Data Management

Melissa's Data Quality tools help organisations of all sizes verify and maintain data so they can effectively communicate with their customers via postal mail, email, and phone. Our additional data quality tools include