Melissa Data Quality Platforms
Melissa's Full Spectrum DQ Approach. Learn MoreMelissa Data Quality Tools
Verify, correct & cleanse contact data in 240+ countries.Melissa Identity Verification
Increase compliance, reduce fraud and improve onboarding. Visit Identity Verification SolutionsMelissa E-Commerce / CRM
Improve customer onboarding, marketing & fulfillment.Melissa Enrich
Gain insight into who and where your customers are.Melissa Mailing
Qualify for postal discounts with USPS CASS & PAVE Certified solutions.Melissa Industries
See how Melissa's solutions work across industries.Data Hygiene
Keep your mailing list up-to-date, qualify for postal discounts & reduce UAA mail.Data Enhancement
Enrich your consumer or business records for greater insight & omni-channel marketing success.SaaS
Clean and update your data in the cloud, no software to maintain.Verify & enrich your records with multi-sourced, authoritative reference datasets.
Melissa Global Email Verification can remove up to 99% of bad email addresses to increase deliverability, avoid high bounce rates and blacklisting, and protect your valuable sender reputation.
Email Verification Features Provides:
Validates an address at point of entry so bad data never enters your system.
Identifies common syntax errors, illegal characters and parses individual email address components. Checks and corrects most misspelled domain names, standardises casing.
The Privacy Flag will show a “Y” if the Top Level Domain might adhere to privacy laws such as GDPR.
SMTP ping in real time to determine address exists and can receive email.
Returns the percentage probability that an email will successfully reach the intended mailbox.
A clean, deliverable address ready for mailing, order fulfilment, or analytics.
Two levels of service are available depending on your speed & accuracy needs.
Global Email Premium provides real-time email mailbox checking domain-specific logic as well as SMTP commands and other proprietary mechanisms to validate inboxes are live. This can take up to 12 seconds per email address. Our built-in “time-to-wait” option allows you to customise how long you want customers to wait for a real-time validation.Identifies common syntax errors, illegal characters, parses individual components, and standardises casing.
Verifies domain name against a database of known good and bad domains. Corrects thousands of misspellings for the most popular domain names. The correction table updates and grows monthly as we continuously add more well-known domains. Melissa detects over 5,700 misspellings for the top 26 domains used globally.
Global Email is enhanced with a list of mobile domain names updated by wireless service providers. This feature assists in maintaining CAN-SPAM compliance by indicating mobile email addresses that marketers are prohibited from subscribing without permission.
The top level domains or countries that may be sensitive to privacy laws. Returns Y for yes and N for no. Handle emails with a Y in privacy flag with caution.
The Privacy Flag will show a “Y” if the Top Level Domain might adhere to privacy laws such as GDPR. For example, the Top Level Domain “.de” is a German Top Level domain. Any Top Level Domain that end with a “.de” will have a “Y” in the Privacy Flag field. Any Top Level Domain that does not adhere to privacy laws will have an “N.”
An email verification tool checks and validates an email address at the point of entry or in batch to ensure an email address exists and can receive mail. This is important to avoid high bounce rates, being marked as SPAM, increasing deliverability, and protecting your sender’s reputation.
A global email verification and checking tool validates your email address information and will allow websites and custom applications to update email addresses in your database while verifying and correcting misspelled domain names.
You can use an email verification tool to:
An email sender reputation is a score that an internet service provider (ISP) assigns to an organisation. The higher the score, the more likely an ISP will deliver emails to the recipient. on the other hand, if a score falls below a certain threshold, the ISP will more likely direct their emails to the recipients’ SPAM folders.
There are several factors that organisations should consider when sending out emails to ensure safe ISP filtering:
Spam traps are a common challenge in email marketing and for organisations trying to outreach. Someone on your contact list changing jobs (and email addresses), subscribers opting out, and even purchased email lists containing bad emails are just a few examples.
Verifying your email list is a straightforward solution to ensure emails are valid and deliverable and flagged for any privacy laws like GDPR.
A valid email address is an address that conforms to the standard format and rules for email addresses. Here are the key components and criteria for a valid email address:
To check if an email address is valid, you can follow these steps:
The frequency of performing email verification depends on your specific needs and circumstances. Here are a few factors to consider when deciding how often to perform email verification:
In general, performing email verification at regular intervals, such as quarterly or biannually, is a good practice to maintain good data quality and deliverability. However, if your email list is rapidly growing or if you have higher email engagement rates, more frequent verification, such as monthly or even weekly, may be beneficial.
Disposable emails, also known as temporary or throwaway emails, are email addresses that are created for short-term use or for a specific purpose. They are often used to protect personal information and maintain privacy when signing up for online services, accessing gated content, or participating in forums or discussions.
Some benefits of disposable emails include:
It's important to note that while disposable email addresses provide convenience and privacy, they can also be misused for fraudulent activities, spamming, or creating fake accounts. To mitigate these risks, some online platforms and services implement measures to detect and block disposable email addresses during registration or communication processes.
Melissa's Data Quality tools help organisations of all sizes verify and maintain data so they can effectively communicate with their customers via postal mail, email, and phone. Our additional data quality tools include
Start today with Melissa's wide range of Data Quality Solutions, Tools, and Support.