Add detailed demographic data to your customer and marketing lists for deeper insight

Our demographic data solutions bring together consented data sources alongside public domain insight to deliver complaint data of over 25 million individuals in the UK at 15 million households. When you append your database with this wealth of consumer data, which includes over 350 lifestyle and transactional selections, you will be able to define unique attributes of your best customers, predict likely buying behaviour, identify prospects most like your best customers and support customer acquisition & strategy efforts.

  • - Generate customer profiles and segmentation
  • - Add key insights to your target market across a range of variables
  • - Run highly targeted and accurate campaigns
  • - Enhance your audience and market research
  • - Highest levels of quality, detail, and compliance

Highly Selectable Audiences

Over 200 variables covering a whole range of life stage triggers

Single Address Lookup - Check a single or handful of U.S. or international addresses.

Family

Household composition, income, age, life stage triggers (i.e., starting school)

 Travel - Process an entire address list for accuracy & completeness.

Travel

Travel preferences, types of holidays, business travel

Car make - Build address validation right into your own applications.

Car

Car make & model, date of purchase, Insurance type & renewal

Address Verification APIs - Build address validation right into your own applications.

Interest

Interest categories including fashion, sports, entertainment

Single Address Lookup - Check a single or handful of U.S. or international addresses.

House

House type, value, length of residency

 Travel - Process an entire address list for accuracy & completeness.

Operator

Provider, contract type, renewal dates

Car make - Build address validation right into your own applications.

Purchases

Purchase categories including clothing, food, music, beauty

Address Verification APIs - Build address validation right into your own applications.

Wealth

Wealth indicators, investments, profession, affiliations

Available Data



Demographics Data Elements - United Kingdom

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Helpful Resources

Vimeo Video

Data Enhancement/Full Spectrum video

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Product Sheet

UK B2C & Demographic Data Enrichment Product Sheet

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