Address Verification Useful?
Bad addresses result in lost opportunities and increased costs
associated with undelivered mail. Spelling errors, typos and
inaccurate information can prevent your message from reaching its
intended recipient, directly affecting the success of your marketing
campaign. Address Verification can help by ensuring only valid
billing and shipping addresses enter your systems. By proactively
managing the quality of your lists and validating addresses before
your campaign is launched, you can increase sales, improve the
customer experience, and achieve data-driven success. There are many
different ways address verification can be used to do this.
of Address Verification Options Are Available?
Melissa’s full spectrum of data quality solutions are easy to
implement and designed to ensure your addresses are validated,
updated and standardised. All of our capabilities are available in
different platforms to suit any preference, business size or budget:
- API Integration
Global Address Web API offers single record and batch
processing. It uses the best postal reference sources to correct,
verify, and standardise the submitted address and returns its
deliverability status, as well as its country specific mailing
format to ensure mail and shipments arrive on time, and address
information is correctly captured in the customer database.
our Developer Portal and create a developer account to
receive 1,000 free credits, access technical resources and test
our API right in the Portal.
- CRM Plugins
Address Verification toolseamlessly integrates into top ETL, CRM and e-commerce
platforms. Verify, standardize, correct and append your business
and customer contact records for better data to help you gain a
deeper understanding of your customers.
- Cloud Services/SaaS
Listware Online is an all-in-one Software as a Service
(SaaS) data quality tool that makes it easy to handle data quality
jobs online, no manual updates needed. Our pay-as-you-go pricing
makes it a flexible option for your address verification needs.
- Mailing Solutions
Melissa’s mailing solutions help you easily prepare postal bulk
mailings to improve mail deliverability and achieve the lowest
postage rates. Our solutions are USPS® CASS™ and PAVE™ Gold
Certified and Canada Post® SERP Certified™.
Online is our Cloud-based solution that offers
multi-platform accessibility – simply upload your file and it’s
prepared in minutes. Flexible pricing options are available for
occasional or high-volume mailers. (US & Canadian Customers
+4 is our desktop version that offers additional address
enhancements like job scripting, geocoding, RBDI and presorting
for periodicals. (US & Canadian Customers Only)
- Service Bureau
Melissa offers address verification as part of our comprehensive
suite of data
processing services for your business needs. Our Data
Enhancement Services are also available to enrich and append
missing data to your consumer and business records so you can
get to know your customers better.
The Address Experts
As the leader in address verification, Melissa combines decades
of experience with unmatched technology and global support to
offer solutions that quickly and accurately verify addresses in
real-time, at the point of entry. Melissa is a single-source
vendor for address management, data hygiene and presorting
solutions, empowering businesses all over the world to effectively
manage their data quality.