Melissa Data Quality Platforms

Melissa's Full Spectrum DQ Approach. Learn More

Building the Golden Record

MatchUp’s Golden Record Selection options for SSIS and Pentaho allow for the intelligent selection of the Golden Record from a group of duplicates to create a single, accurate and complete version of each customer record.

MatchUp can identify the best record of a matched group based on virtually unlimited criteria including:

  • Data Quality Score (most accurate address, name, phone, and/or email address)
  • Last Updated
  • Most Complete
  • Custom Expression
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