Melissa Data Quality Platforms
Melissa's Full Spectrum DQ Approach. Learn MoreMelissa Identity Verification
Increase compliance, reduce fraud and improve onboarding. Visit the Melissa Identity SuiteMelissa E-Commerce / CRM
Improve customer onboarding, marketing & fulfillment.Melissa Enrich
Gain insight into who and where your customers are.Melissa Mailing
Qualify for postal discounts with USPS CASS & PAVE Certified solutions.Melissa Industries
See how Melissa's solutions work across industries.Data Hygiene
Keep your mailing list up-to-date, qualify for postal discounts & reduce UAA mail.Data Enhancement
Enrich your consumer or business records for greater insight & omni-channel marketing success.SaaS
Clean and update your data in the cloud, no software to maintain.Verify & enrich your records with multi-sourced, authoritative reference datasets.
A central goal of Master Data Management (MDM) is achieving a single source of truth – one record that captures all the pertinent information we need about a customer, resource, product or service – that is 100% accurate. However, working with multiple databases and disparate entry points for data makes the creation of duplicate records from incomplete entries, changes that occur over time, or other reasons likely and achieving a Golden Record a difficult challenge.
Enter MatchUp to the rescue.
MatchUp’s Golden Record Selection options for SSIS and Pentaho allow for the intelligent selection of the Golden Record from a group of duplicates to create a single, accurate and complete version of each customer record.
MatchUp can identify the best record of a matched group based on virtually unlimited criteria including:
Start today with Melissa's wide range of Data Quality Solutions, Tools, and Support.