Melissa - Global Intelligence  1-800-MELISSA

Press Releases

Melissa Highlights Data Quality at Dreamforce, Invites Reviews of Listware® for Salesforce®

Listware is the Salesforce AppExchange’s Only App Uniting International Address Auto-Completion, Identity Verification, U.S. and Canada Move-Updates and Data Append



Rancho Santa Margarita, CALIF – 27, 2015 Melissa, a leading provider of global contact data quality and integration solutions, today invited reviews of its Listware all-in-one data cleansing app for Salesforce.com’s CRM software. Integrating directly into Salesforce, Listware verifies U.S. and international addresses, names, emails and phones, updating and enriching customer data in batch mode or real time. Users are invited to download the app and submit a review by October 23, 2015 in the AppExchange; let Melissa know you posted a review by completing this Web form and receive a $15 Starbucks gift card and be entered into a drawing for an Apple Watch®.


“Listware is the single data cleansing app in the Salesforce AppExchange that unites four critical data quality capabilities. For high performance CRM, users can integrate auto-completion of global addresses, verification of international addresses, names, emails and phones, U.S. and Canada Move-Update processing and data appending,” said Bud Walker, Vice President of Enterprise Sales and Strategy, Melissa.


Listware’s auto-completion of global address data reduces keystrokes and assures only valid addresses enter the Salesforce system. Powered by Personator, Melissa's comprehensive contact checking technology, Listware compares all contact information to verify identity and prevent fraud; international addresses, names, emails and phones are verified as data is entered. Listware also adds missing valid emails, postal addresses, and phone numbers to customer data, identifying U.S. and Canada change-of-address records to reduce undeliverable mail and meet USPS® Move-Update requirements for postal discounts.


Click here to download a free trial of Melissa's Listware for Salesforce. For a product demonstration or more information, visit Melissa at Dreamforce at the North Hall Kiosk 1112, or call 1-800-MELISSA (635-4772).